The gifter problem comes first. Even when someone has shared a list, there's no mechanism to stop two people buying the same thing. Most platforms either show the list owner who bought what in real time — spoiling the surprise — or show nothing at all, leaving gifters to guess and duplicate. The only alternative is a group chat: visible to everyone, awkward, and still unreliable.
gift it exists to fix both problems — with one list, any shop, and private coordination that keeps the surprise intact.
The list problem compounds it. Most wishlist tools are built by retailers and only work for products from that retailer. An Amazon wishlist can't include the perfume from a specialist fragrance house or the book from a local bookshop. The result is a partial list that misrepresents what someone actually wants — so gifters are back to guessing anyway.
gift it is retailer-agnostic by design. Any product from any shop can go on one list — added by URL or barcode scan. Gifters see the whole picture, not an Amazon-shaped slice of it.
Add from any shop — paste a product URL or scan a barcode in-store. Add optional notes for size, colour, or anything else gifters need to know.
Share one link. Each gifter sees what's still available, marks what they're buying, and nobody duplicates anyone else — all without the recipient knowing a thing.
The list owner sees nothing about who bought what until after the occasion date. Then everything is revealed at once — and they got exactly what they wanted.
Two features do the coordination work. Both are invisible to the list owner until after the occasion date.
When a gifter marks an item as taken care of, it disappears from every other gifter's view of the list. Nobody else can accidentally buy the same thing. The list owner sees nothing — no names, no items, nothing — until after the occasion date has passed.
Gifters need a free account to use this feature, which takes about thirty seconds and requires only an email address.
The list owner can mark any item as “don't buy me” — if they've bought it themselves, changed their mind, or the occasion has passed. Marked items disappear from the gifter-facing view of the list immediately.
Items stay on the list for the owner to refer back to. Only the gifter view is affected.
Anyone who wants to make it easier for the people buying for them. That covers birthdays, Christmas, weddings, baby showers, new homes, graduations — and no occasion at all. gift it works just as well as a running save-for-later list with no occasion date attached as it does for a specific event.
Anyone buying from a list. No account is needed to browse a list — anyone with the link can view it immediately. A free account is only needed if someone wants to mark an item as taken care of, which takes about thirty seconds and requires only an email address.
Add from any shop. Share with everyone. Free for list-makers and gifters alike.
Create your list